09 Sep 7 Biggest CreateSpace Publishing Mistakes To Avoid
CreateSpace has become the biggest platform for self-published authors to publish their books. Writers from every kind of genre choose the Amazon-owned company because of the many advantages that come with it.
- You can print books on demand. Whenever you get a sale, CreateSpace will handle the payment, print the book and ship it to your reader.
- CreateSpace pays good royalties. For example, a 5×8 book with 200 pages sold at $15 retail would earn you a profit of $5.75. Not bad.
- You can get published in days. With traditional publishers (if you sign a contract) you would be looking into 1-2 years to hold your book finally in your hands. Using CreateSpace publishing the process is much faster
There are many advantages in using CreateSpace or other self-publishing companies but while it is very easy to get started, many authors fall into the same mistakes when it comes to self-publishing their books.
Today we’ll look into what these errors are and how you can avoid them to make the whole publishing process go smoother and more beneficial for you and your book’s sales.
1. Unprofessional editing
Readers are accustomed to reading well-formatted books with little to no spelling errors. Publishing companies make sure that each book they produce has been proof-read and corrected before it gets into the hands of the readers.
It is not uncommon for self-published writers to skip or skim over this part in favor of time or money.
You can prevent most editing errors by using Grammarly, a free tool that corrects common spelling and grammar mistakes while you type. I’ve been using Grammarly for almost a year now, and it has saved me from some pretty embarrassing errors!
2. No marketing plan
If you don’t have a clear plan on how you’re going to sell your book then sadly chances are only your friends and family will read it. Self-publishing can be great because it puts you in control but if you don’t use this power effectively, it will hurt your book launch.
Promoting your book doesn’t have to be hard. Come up with actionable steps that you can take to get your book in front of your readers.
3. Not having a great cover
I don’t think I need to explain to you why having a good looking cover is of enormous importance to your book’s sales. This can be the breaking point of your entire marketing plan. You could spend hundreds of hours and thousands of dollars advertising your book but if your cover just doesn’t ‘sell’ the book well… the book won’t sell!
Getting a great looking cover has become increasingly affordable. We currently offer professional cover designs from only $99.
If you’re good with Photoshop you could create a cover yourself, just make sure you spend enough time perfecting it because it can bring you a lot of sales if you get it right.
4. Picking the wrong category
Choosing the right category to list your book under can have a significant strategic advantage to your overall success. The book selling industry looks at a book’s category to list books together, rank and identify them.
Picking an over-saturated category such us “Romance” will make it much harder (though not impossible) for your book to rank in the top 10 or even top 100 best-selling books. By choosing a subcategory such as “Fantasy/Romance” it is more likely to bring better results.
5. How much you charge
This can be a tricky subject so let’s simplify it. Typically you could look at what other books in your genre sell for and go for the same price or a little lower if you want to sell more books. In the US, the average paperback price is $13.99 and in the UK £8.99.
CreateSpace helps you calculate the printing costs and your profit so you can decide what you want to charge for a print book.
6. Poor quality images
Just because a picture looks good on your laptop screen, it doesn’t mean it will look good in print as well. If your images are not high-resolution enough you may have problems with CreateSpace, and they may not even approve your book.
The printing standard for images is 300 dots-per-inch (DPI). For comparison, pictures on the web are typically 72 DPI. If your images are in color, then it is even more important to have them in the right resolution.
7. Get a copy of your book
Before you start selling your book, order a copy or two so you can make sure everything looks as good in print as it does on your screen. Many times details get lost, and authors don’t notice them until it’s too late.
Order a copy of your book and ask a friend to go through it as well, two pairs of eyes are always better than one!
So these are seven mistakes authors often make when using CreateSpace publishing. As you know by now these are not hard to prevent and fix and if you want your book to succeed you should pay attention to all of them.
Did you have other problems when publishing with CreateSpace? Any advice to share? Let us know in the comments.